Leading Valuation & Advisory Services

Eton provides precise, audit-defensible business valuations across the entire business lifecycle. From financial reporting situations like Goodwill Impairment to M&A transactions, we help business owners, law firms, and financial institutions navigate complex valuation requirements with confidence.

✓ 409A Valuations ✓ Transaction Opinions ✓ M&A Valuations

Trusted by 1,000s of Companies

Why Eton?

We're Focused

Business valuations are subjective and complex. To be robust and audit defensible, you need experienced experts in your corner. At Eton, we do nothing but valuations—it's our speciality.

We’re Human

Should things turn contentious, our valuations are justifiable in court. We use expert human judgment and robust methodologies that no automated valuation could deliver.

We’re Trusted

We've done thousands of business valuations for leading startups, VC firms, legal teams, accountants and high-net worth individuals. Our customer-centric approach to business keeps them coming back.

End-to-end business appraisal services

Our Valuation Services

Our valuation and advisory services are built around your specific needs. Each valuation results in a thorough report that provides a detailed overview of your business, drivers of value, valuation and our justification for it. 

We use professional judgment and advanced analytical techniques to deliver a robust, defensible valuation. Should it be challenged, we’ll provide additional support and defend our valuation.

Our Leadership

Chris Walton, JD

President & CEO

Chris co-founded Eton Venture Services in 2010 to provide mission-critical valuations to venture-based companies. He works closely with each client’s leadership team, board of directors, internal / external counsel, and independent auditor to develop detailed financial models and create accurate, audit-proof valuations.

Eton in Numbers

Clients Since 2010
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Valuations Since 2010
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Referring Law Firms Since 2010
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FAQs

Why should I choose Eton's rather than a large "big 4" provider?

Eton’s team is filled with ex-big 4 consultants and highly-trained legal professionals. However, we’re a boutique firm meaning we provide superior service quality and more affordable prices than larger firms can.

Determining the most suitable methodology for a valuation depends on the unique circumstances of the company and the specifics of the project. Key considerations include the company’s funding history, historical and projected financial performance, and the anticipated timing of any liquidity event.

Learn more about our approach to methodologies here:

Our valuations are performed by our in-house team of highly experienced, certified business valuation specialists. Our team of ex-lawyers and big 4 consultants ensure our services are robust, audit-ready and professional.

Our standard valuations typically cost between $2000 and $10,000, but complex cases and large transactions can be significantly more expensive. Our M&A valuation support pricing varies significantly, please reach out to us for details.

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